What Management Is: How it works and why it’s everyone’s business by Joan Magretta
Requirements: .ePUB reader, 450 KB
Overview: A beginner’s guide and a bible for one of the greatest social innovations of modern times: the discipline of management.
Whether you’re new to the field or a seasoned executive, this book will give you a firm grasp on what it takes to make an organization perform. It presents the basic principles of management simply, but not simplistically. Why did an eBay succeed where a Webvan did not? Why do you need both a business model and a strategy? Why is it impossible to manage without the right performance measures, and do yours pass the test?
What Management Is is both a beginner’s guide and a bible for one of the greatest social innovations of modern times: the discipline of management. Joan Magretta, a former top editor at the Harvard Business Review, distills the wisdom of a bewildering sea of books and articles into one simple, clear volume, explaining both the logic of successful organizations and how that logic is embodied in practice.
Genre: Non-Fiction > General
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