The Smarter Startup: A Better Approach to Online Business for Entrepreneurs by Neal Cabage (Author), Sonya Zhang
Requirements: .PDF reader, 8.6 MB
Overview: This book was written by Neal Cabage and Sonya Zhang, PhD after years of discussing and studying why some startups succeed. By combining known academic models with personal insights from building and selling two online startups – the authors answer the question of why some startups are more successful than others, in order to help entrepreneurs reduce the risk of starting an online business.
Genre: Non-Fiction > General
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