The Riddle Where Ideas Come from and How to Have Better Ones by Andrew Razeghi
Requirements: .PDF reader, 1.5 MB
Overview: While organizations claim to value creativity, they are often at a loss when attempting to conjure up novel ideas, particularly in a world where technology has made information readily available to everyone. As a result, leaders ask, Where will the next big idea come from? In response, they allocate significant resources for innovation; however the source of creative inspiration has remained a mystery.Science has shown that it’s possible to create conditions under which the mind is more prepared to have insights, or a-ha! moments. In this fascinating book, Andrew Razeghi examines the precursors to creative insight and offers clear-cut methods for making Eureka moments routine practice rather than lucky accidents. Combining the latest scientific research, interviews with current innovators, and studies of history s most creative minds, he dissects the creative process and presents a practical approach for inspiring innovation.”
Genre: Non-Fiction > Educational
Download Instructions:
http://ceesty.com/wBg9jh
http://2bay.org/db/10223/files/The_Ridd … azeghi.rar
