The Birth of a Brand by Brian Smith
Requirements: .ePUB reader, 1.8 MB
Overview: Before UGG became one of America’s most beloved brands, rugby player and lifelong surfer Brian Smith was leading a quiet day job of desperation as an accountant. Then one day, the overwhelming feeling that he’d missed the starting gun to life hit him over the head like a sleeper wave, so he pulled himself up by his bootstraps and got to work. What came next was a sales adventure of a lifetime chockfull of stops and starts and the witnessing his comfy brand of sheepskin boots turn into household name.
Using the honed wisdom of hindsight, The Birth of a Brand reveals the business practices and deeper truths the about life and business that Brian unearthed along his path. Written with candor, seasoned with time-worn knowledge and perspective, this book is for anyone interested a being a joyful, genuine, spiritual person while and still be wildly successful in your professional life.
Genre: Non-Fiction > Biographies & Memoirs
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