Strategy-In-Action: Marrying Planning, People and Performance by Thomas D. Zweifel, Edward J. Borey
Requirements: ePUB Reader, 1.2mb
Overview: Traditional strategic planning no longer guarantees success. Rapid change and uncertainty, globalization and new technologies, flatter hierarchies and empowered consumers call for a new approach.
The award-winning Strategy-In-Action shows, through cutting-edge research and compelling cases, how companies ended the long-standing divorce between planners and implementers. One saved $200 million from people power and another made €74 million from innovation.
Genre: Business & Money
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