SEO 2017: Search engine optimization for Beginners : Edition 2017 by Vinay Karwasra
Requirements: ePUB Reader, 528 KB
Overview: Search Engine Optimization (SEO) is a technique to improve a website’s visibility on the web search so when people use a search engine to look for a product or service or information, it can be found quickly by appearing in top search results. And this book will give you the way to have some clues about how to improve it to reach the best results.
Genre: Computers & Technology
You’ll learn:
- Jobs in SEO ?
How people interact with search engines?
What is the difference between SEO and SEM?
What is SEO?
Two Major Functions of Search Engines
SEO INFORMATION FROM GOOGLE WEBMASTER GUIDELINES
SEO INFORMATION FROM BING WEBMASTER GUIDELINES
HISTORY OF SEO
Build for users, not search engines
Why invest time, effort and resources on SEO?
The Limits of Search Engine Technology
Basics of Search Engine Friendly Design and Development
How does a search engine sees?
Title Tags: a major component of your on-page optimization strategy
Unique Content: Optimization
Analyzing a Website Using a Web Crawler
OFF-PAGE/Site SEO
Off-Site SEO
How Google analyze Links?
Link Building Strategies
Popular Links
Technical SEO
Sitemaps
Robots.txt files
Meta Robots Tag
Crawlable Link Structures
Keyword Usage & Targeting
Keyword usage Tactics
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