Download Obviously Awesome by April Dunford (.MP3)
Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It by April DunfordRequirements: .MP3 reader, 102 MBOverview: You know your product is awesome, but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting your product with consumers isn’t a matter of following trends, comparing yourself to […]