Harvard Business Review on the Persuasive Leader by Harvard Business Review
Requirements: .PDF reader, 5.7 Mb
Overview: More companies are shifting from command-and-control hierarchies to flat management structures. To get work done through others under these conditions (your central job as a manager), you need to excel at persuading others — including those over whom you have no formal authority.
In this book, you’ll discover techniques for honing your persuasive powers, such as:
• Ways to strengthen your credibility and connect emotionally with others
• How to appeal to six deeply rooted human needs in crafting your proposals
• How to motivate people to give their best on the job
• Strategies for adapting your persuasive tactics to your listeners’ decision-making styles
Genre: Non-Fiction > General
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