Download Principles of Marketing by Ayantunji Gbadamosi (.PDF)

Principles of Marketing: A Value-Based Approach by Ayantunji Gbadamosi, Ian Bathgate, Sonny Nwankwo
Requirements: PDF Reader, Size: 8 Mb
Overview: An engaging, introductory textbook designed to help students develop an understanding of the basic principles of marketing and how they can be applied in practical settings to create superior value for customers.
Genre: Non-Fiction: Sales & Marketing

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