Download Marketing: The Bottom Line by Richard Hadler (.ePUB)+

Marketing: The Bottom Line: Moving marketing from a perceived cost centre into a strategic driver of profit by Richard Hadler
Requirements: .ePUB, .PDF reader, 7.5 MB
Overview: While most business functions continue to advance and evolve, it seems marketing is hidden in a cloud of ‘digital everything’. The illusion of shiny new objects lures the industry to make quick, confused grabs and use old philosophies backed by aimless statistics.
Genre: Non-Fiction > General

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