Grandissimo: The First Emperor of Las Vegas by David G. Schwartz
Requirements: .ePUB reader, 12.1mb
Overview: Jay Sarno built two path-breaking Las Vegas casinos, Caesars Palace (1966) and Circus Circus (1968), and planned but did not build a third, the Grandissimo, which would have started the mega-resort era a decade before Steve Wynn built The Mirage. As mobsters and accountants battled for the soul of the last American frontier town, Las Vegas had endless possibilities-if you didn’t mind high stakes and stiff odds. Sarno invented the modern Las Vegas casino, but he was part of a dying breed-a back-pocket entrepreneur who’d parlayed a jones for action and a few Teamster loans into a life as a Vegas casino owner.
For all of his accomplishments, his empire didn’t last. Sarno sold out of Caesars Palace shortly after it opened-partially to get away from the bookies and gangsters who’d taken over the casino-and he was forced to relinquish control of Circus Circus when the federal government indicted him on charges of offering the largest bribe in IRS history-a bribe he freely admitted paying, on the advice of his attorney, Oscar Goodman. Though he ultimately walked out of court a free man, he never got Circus back. And though he guessed the formula that would open up Las Vegas to millions in the 1990s with the design of the Grandissimo, but he wasn’t able to secure the financing for the casino, and when he died in 1984, it remained only a frustrating dream.
Genre: Non-Fiction > Biographies & Memoirs
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