Download From Advertisement to Satisfied Customer by Madara Parma (.PDF)

Marketing For Photographers: From Advertisement to Satisfied Customer by Madara Parma
Requirements: .PDF reader, 5.6 MB
Overview: When I saw a couple of my photog friends looking tired and finding excuses not to go to all sorts of social events just because "it is the season and I have to catch up on editing before the deadline." That is when I understood that there must be more to it. There must be a way to do the work that you love to do without being over-worked, yet still being able to pay your bills, travel and have time to be with your family. I know that there are so many photographers who have managed to do this – so it must be possible and I have to learn how.
These days every 3rd person calls themselves a photographer but there is more to this business than mastering your camera settings and Photoshop. To become a successful photographer you need to be a marketer, advertiser, graphic designer, customer service representative and yes- a photographer.
Genre: Non-Fiction > General

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This book will teach you about:
Knowing Your Client
Mastering Your Adverts
Going the Extra Mile
Generating Word-of-Mouth
Building Your Network
Happy learning!

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