Friction: The Untapped Force That Can Be Your Most Powerful Advantage by Roger Dooley
Requirements: .M4A/.M4B reader, 524 MB
Overview: In 2016, $4.6 trillion of merchandise was left in abandoned e-commerce shopping carts.Every year, the US economy loses $3 trillion in productivity due to excess bureaucracy.Red tape and over-complicated licenses have contributed to China’s GDP exceeding India’s by $82 trillion over the span of just three decades.If you’re a business leader, these statistics should give you nightmares. According to science-based marketing and business expert Roger Dooley, they illustrate the real and growing threat of "friction", which he defines as the unnecessary expenditure of time, effort, or money in performing a task.In today’s high-speed, customer-empowered world, the levels of swiftness and efficiency of business transactions will determine ultimate success or failure. In this groundbreaking guide, Dooley helps you spot the inevitable points of friction in your organization, and he provides the tools and insight you need to eliminate them. By truly understanding the impact friction can have, you’ll be able to establish positive habits and eliminate negative ones – all with the end result of building a company that’s the envy of your industry.Combining scientific research with real-life examples of leaders who have conquered business friction, Dooley teaches you how to identify roadblocks, alter them for the benefit of both business and customer, and create positive, lasting change.
Genre: Audiobooks > Non-Fiction
Download Instructions:
http://gestyy.com/w7a5o8
