Engage to Win: A Blueprint for Success in the Engagement Economy by Steve Lucas
Requirements: .ePUB reader, 1.8 MB
Overview: Engagement is the key to success for today’s businesses.
The world we live in is radically different today from what it was even just five years ago. It is hyperdigital and becoming more so every day. Ironically, we use connected to describe this new world, yet we are asked to interact increasingly through apps and browsers instead of via face-to-face contact with customers and clients. Even with all the incredible advances, it’s worth pondering whether organizations actually feel more connected to the people and the companies they do business with.
Genre: Non-Fiction > General
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