Be Stiff: The Stiff Records Story by Richard Balls
Requirements: .ePUB reader, 12.3 MB
Overview: Dave Robinson was once a roadie to Jimi Hendrix. He also managed Brinsley Schwarz and was behind their ill-fated publicity stunt when he flew journalists to New York to see their gig at the Fillmore East. By 1974, he was managing the Hope & Anchor pub in Islington.
Jake Riviera had been road manager for Chilli Willi And The Red Hot Peppers and later Dr Feelgood.
In1976, this maverick pair were to launch Stiff Records, supposedly on the back of a £400 loan from Lee Brilleaux of the Feelgoods. In fact, they never cashed the check.
The genius of Stiff was to take old pub rockers that they knew and turn them into new wave stars. Ian Dury, Elvis Costello and Nick Lowe were all going nowhere until they were signed the label and reinvented. For a while, the major labels didn’t know how to respond to Stiff, particularly their brilliant marketing – coloured vinyl, different coloured sleeves for the completest market and their slogans, such as “If It Ain’t Stiff, It Ain’t Worth a fuck”.
Genre: Non-Fiction > General
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